Thu Mar 30 2023
Founders & Tech Leaders

How to Measure Success in Remote Developer Hiring: Metrics and KPIs

Soha Rajput
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Over the past few years, remote workers have become increasingly popular across industries, with many companies now offering flexible work arrangements and remote positions. Results from a survey conducted by CNBC indicate that nearly 14% of workers from all across the globe performed their primary duties from home. In fact, US remote hiring trends are unstoppable, with increased interest from the top remote talent.

However, remote hiring poses unique challenges, especially when hiring developers. Remote developer hiring involves finding candidates who not only possess the technical skills needed for the job but also can work independently, communicate effectively, and collaborate with team members from different parts of the world.

In this blog, we will uncover how remote work possesses some challenges despite its prevalence and how remote productivity can be boosted with the right productivity KPIs for any office environment or remote worker.

The Importance of Measuring Success in Remote Developer Hiring

The challenges of remote working for developers are significant. First, a larger talent pool makes identifying the best candidates more challenging. Secondly, remote working can make evaluating candidates' soft skills difficult, which is critical for successful remote work. Additionally, remote hiring may require different recruitment processes, tools, and technologies.

Given these challenges, measuring success in remote workers' hiring becomes critical. Success can be defined in different ways, such as the quality of hires, recruitment process efficiency, employee productivity, and employee retention rates. By measuring success, companies can better understand what works and does not work in their remote hiring process, identify areas for improvement, and make data-driven decisions for remote employees.

For example, measuring the time to hire can help companies assess how long it takes to find and hire productive employees. A long time to hire may indicate the recruitment process is too complex or a shortage of suitable candidates. On the other hand, a short time to hire may suggest that the company needs to attract more candidates or that the recruitment process needs to be more timely.

Remote developer hiring presents unique challenges that require careful consideration and effective measurement. Measuring productivity and success in remote employees can help companies identify strengths and weaknesses in their hiring process, adjust their recruitment strategy, and ultimately build a successful remote development team.

Metrics and KPIs for Remote Hiring

Companies can use many metrics and key performance indicators (KPIs) to measure success in this area. By tracking metrics like time to hire, candidate acceptance rate, offer acceptance rate, employee retention rate, and employee performance metrics, companies can evaluate the effectiveness of their recruitment process and make data-driven decisions to build and maintain a successful remote development team.

Smart objectives can help a company's performance by identifying improvements and collaborating effectively to complete tasks in a given period.

Let's explore some of the most critical metrics and KPIs for remote developer hiring.

1. Quality of Hires

- Time to Hire

Time to hire is essential for recruitment, but it's especially relevant for remote developer hiring. A long time to hire can result in lost productivity, revenue, and missed opportunities. A study by Glassdoor, the average time to hire software engineers in the United States is 22.9 days. Companies that shorten their hiring time will be better positioned to attract top talent.

- Candidate Acceptance Rate

The candidate acceptance rate measures the percentage of candidates who accept job offers after being extended an offer out of all the candidates who were offered the job. This is an important KPI for remote developer hiring, as it can help companies evaluate the effectiveness of their recruitment process. For example, a low acceptance rate may indicate that the company needs to offer competitive compensation or benefits or that the recruitment process needs to be streamlined.

- Offer Acceptance Rate

The offer acceptance rate measures the percentage of job offers that candidates accept. This metric is similar to the candidate acceptance rate, but it measures how successful the employer is in converting their job offers into actual hires. It also provides a more specific view of how effective the company's offer is in attracting and retaining top talent. According to data from Jobvite, the average offer acceptance rate for software engineers in the United States is 69%.

- Employee Retention Rate

Employee retention rate measures the percentage of employees who remain with the company over a specified period. This metric is essential for remote developer hiring, as it can help companies evaluate the effectiveness of their hiring process in retaining top talent. According to data from the Society for Human Resource Management, the average employee retention rate across all industries is around 80%.

- Employee Performance Metrics

Employee performance metrics are a group of KPIs that can help companies measure the effectiveness of their remote development team. These metrics include code quality, productivity, collaboration, and communication. Companies can use these metrics to identify areas for improvement, provide targeted training, and develop performance improvement plans for underperforming team members.

2. Recruitment Process Metrics

- Sourcing Channels

Sourcing channels refer to the various channels used to attract potential candidates. These channels can include job boards, social media, employee referrals, and other recruitment marketing efforts. By tracking which sourcing channels are most effective, companies can allocate their recruitment budget more effectively and focus on the media that produce the best results. 

- Conversion Rates

Conversion rates refer to the percentage of candidates who move from one stage of the recruitment process to the next—for example, the conversion rate from initial application to interview or from interview to a job offer. By tracking conversion rates, companies can identify bottlenecks in their recruitment process and make adjustments to improve efficiency.

- Cost per Hire

Cost per hire measures the total recruitment process cost per new hire. This metric includes expenses such as job postings, recruiter salaries, and candidate travel expenses. By tracking a cost per hire, companies can evaluate the effectiveness of their recruitment process and adjust their budget as needed. 

- Candidate Experience

Candidate experience refers to candidates' overall experience during the recruitment process. This includes the ease of the application process, communication with recruiters, and interview experience. By tracking candidate experience, companies can identify areas for improvement and make changes to create a more positive candidate experience.

3. Team Productivity Metrics

- Agile Performance Metrics

Agile performance metrics are a set of KPIs used to measure the effectiveness of an agile development process. These metrics include sprint burndown charts, sprint retrospective feedback, and team velocity. By tracking these metrics, teams can evaluate their performance and make data-driven decisions to improve their agile development process. According to data from Atlassian, the essential agile performance metrics for software engineering teams include sprint burndown charts, sprint retrospective feedback, and team velocity.

- Sprint Velocity

Sprint velocity measures the work the development team completes during a sprint. This metric is essential for remote developer teams, as it can help them evaluate their ability to deliver high-quality software on time. In addition, by tracking sprint velocity over time, teams can identify areas for improvement and make adjustments to improve their performance.

- Cycle Time

Cycle time measures the time it takes for a development team to complete a specific task or user story. It can help them identify bottlenecks in their development process and make adjustments to improve efficiency. By tracking cycle time over time, teams can evaluate the effectiveness of their development process and make data-driven decisions to improve their performance.

- Time to Market

Time to market measures the time it takes for a development team to release a new feature or product to the market. It can help to evaluate their ability to deliver high-quality software on time and remain competitive in a fast-paced industry. In addition, by tracking time to market over time, teams can identify areas for improvement and make adjustments to improve their performance. According to data from Forrester Research, the average time to sell software engineering teams in the United States is around 7-9 months.

- Team Engagement

Team engagement measures the level of attention and satisfaction of team members. Therefore, it is vital to identify areas for improvement in their team culture and make adjustments to improve employee satisfaction and retention.

Best Practices for Measuring Success in Remote Developer Hiring

Measuring success in remote developer hiring requires more than just tracking metrics and key performance indicators (KPIs). It requires a strategic approach that aligns metrics with business objectives, fosters a culture of data-driven decision-making, and invests in technology and training. 

1. Align Metrics with Business Objectives

Companies must align metrics with their business objectives to effectively measure success in remote developer hiring. This means defining clear goals and key performance indicators (KPIs) that align with the company's overall strategy. By aligning metrics with business objectives, companies can ensure they are measuring the right things and making data-driven decisions supporting their goals.

2. Continuously Evaluate and Refine Metrics

Measuring success in remote developer hiring is an ongoing process. Companies must continuously evaluate and refine their metrics to ensure they measure correctly and capture the most relevant data. This involves regularly reviewing metrics, identifying areas for improvement, and making adjustments as needed.

3. Foster a Culture of Data-Driven Decision Making

Measuring success in remote developer hiring requires a culture of data-driven decision-making. This means making decisions based on data rather than intuition or personal bias. By fostering a culture of data-driven decision-making, companies can ensure that they are making informed decisions supported by data.

4. Invest in Technology and Training

Measuring success in remote developer hiring requires investment in technology and training. Companies must invest in tools and platforms to capture and analyze data effectively. Additionally, they must train employees to utilize these tools and platforms to make data-driven decisions effectively.

5. Collaborate Across Teams and Departments

Measuring success in remote developer hiring requires collaboration across teams and departments. This means breaking down silos and ensuring everyone is aligned on metrics and goals. By collaborating across teams and departments, companies can ensure they are measuring the right things and making data-driven decisions supporting their overall strategy.

KPIs in remote developer hiring require best practices that align metrics with business objectives, continuously evaluate and refine metrics, foster a culture of data-driven decision-making, invest in technology and training, and collaborate across teams and departments. By following these best practices, companies can effectively measure success in remote developer hiring, make data-driven decisions, and achieve their overall business goals.

Top Tools to Measure the Success of Remote Developer Hiring

There are several tools available that can help measure success in remote developer hiring by tracking metrics and KPIs:

- Workable

Workable is an all-in-one recruiting software that provides tools to track recruitment metrics, including time to hire, cost per hire, and source of hire. It also offers applicant tracking, interview scheduling, and other features.

- Greenhouse

Greenhouse is a cloud-based applicant tracking system that provides real-time recruiting analytics and reports. It offers a variety of recruitment metrics, including time to hire, cost per hire, source of employment, and applicant-to-hire conversion rates.

- Lever

The lever is an applicant tracking system that provides comprehensive recruitment metrics and analytics. For example, it offers metrics such as time to fill, time to hire, source of hire, and candidate engagement.

- Recruitee

Recruitee is a recruitment software that offers recruitment metrics such as time to hire, cost per hire, and source of engagement. It also provides candidate management tools like applicant tracking and interview scheduling.

- Breezy HR

 Breezy HR is a cloud-based recruitment software that provides recruitment metrics such as time to hire, cost per hire, and source of employment. It also offers candidate management tools like applicant tracking and interview scheduling.

Want to Skip the Effort & Yet Have Quality Remote Developers to Up-Scale Your Business?

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From sourcing and screening candidates to onboarding and managing remote teams, with Remotebase, companies can receive qualified candidates and manage the hiring process from one centralized platform.

So, save your recruitment time and resources, reduce employee turnover, and build high-performing remote development teams that drive business success with Remotebase.

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Frequently Asked Questions

What is the benefit of using metrics and KPIs in remote developer hiring?

Using metrics and KPIs in remote developer hiring provides businesses with data-driven insights to make better hiring decisions, optimize recruitment processes, and improve team productivity.

How can businesses align metrics with their objectives in remote developer hiring?

Businesses can align metrics with their objectives in remote developer hiring by identifying their goals, defining key metrics and KPIs, and regularly evaluating and refining them to ensure they are relevant and meaningful.

What is the role of technology in measuring success in remote developer hiring?

Technology is critical in measuring success in remote developer hiring by providing real-time data, automating recruitment processes, and facilitating collaboration between hiring teams.

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